Nanna Jaya's Formula: Four Generations of Winning at the Digestive Game!
Nanna Jaya — the woman behind our formula, with her fourth generation. India, circa 1999.
A Formula Born from Pain — and Love
Our story spans four generations and seven seas, from a small home in India to the United States — and it began not in a lab, but in a kitchen.
Source Earth was founded by Jolly Gandhi, but the original formula was crafted decades earlier by her grandmother, Nanna Jaya. In Sanskrit, Jaya means "victorious" and "triumphant" — and as it turns out, her formula would live up to that name for four generations and counting.
When Even Surgery Wasn't Enough
In the 1960s, after suffering through five pregnancies and the devastating hemorrhoid flare-ups that came with each one, Nanna Jaya was desperate for real relief. Her brother-in-law was a doctor — and even with that access to medical care, the best modern medicine could offer was topical creams and, eventually, surgery.
She had the surgery. But, after some time, the hemorrhoids came back.
That was the moment everything changed. If surgery itself couldn't solve the problem permanently, then modern medicine was treating the symptom — not the cause. Nanna Jaya realized something that changed how she looked for a solution:
"Hemorrhoids are a symptom, of a problem, from the inside out — not the outside in."
The Search for a Real Answer
Refusing to accept a life of recurring pain, Nanna Jaya turned to the Ayurvedic practitioners in her community. She visited practitioner after practitioner, learning, testing, and refining. Over years of careful experimentation, she began combining what she had learned — natural dried herbs, seeds, and root powders from her own kitchen, alongside some of the most powerful Ayurvedic medicinal plant materials known for digestion and rejuvenation.
What emerged was her own remedy: a potent "bitter powder" that worked differently from anything she had tried before. Instead of soothing the surface, it went directly to the root cause of hemorrhoid pain — correcting the internal imbalance that modern medicine had never addressed.
It worked! And it kept working — for her, for her family, and for the friends and neighbors who quietly came to her for help over the decades that followed. It became a popular digestive remedy and was known as "Nanna's Bitter Powder".
For anyone who has suffered from hemorrhoids, constipation, or chronic digestive discomfort, Nanna Jaya's formula was created with you in mind.
Jolly's Journey
In the early 2000s, after one of her own pregnancies in the United States, Jolly began experiencing severe pain during bathroom visits — within a week, it was so intense, she passed out on her bathroom floor. Her doctors were unable to identify the cause of her fainting.
That's when she called her mother, who pointed her back to Nanna Jaya's generations-old remedy. As Jolly researched each ingredient, something became clear: unlike modern medicine, this formula was correcting the problem at its root — not merely suppressing symptoms. Plus, each ingredient had multiple healing properties, that went above and beyond hemorrhoid/constipation relief. It corrected other imbalance and inflammation in the body too.
She also came to understand that once the delicate veins and tissues become hemorrhoids, they require ongoing management — keeping inflammation in check, maintaining regularity, and supporting the body gently every day. This insight shaped everything about how this remedy was re-formulated to become a daily support for an overall well-being in Jolly's kitchen.
From Kitchen Remedy to the World
In 2019, Jolly set out to share Nanna Jaya's Ayurvedic remedy with the world. The finest ingredients — many organic — are sourced from the foothills of the Himalayas in Nepal and India, and from organic farms in France. After the import, all plant material is tested for heavy metals by a third-party lab. Every capsule is proudly manufactured in a GMP-certified facility in the United States.
This is a story of wisdom passed down through four generations. Of refusing to accept "good enough" when real relief was possible. Of a woman who tried everything — including surgery — and kept searching until she found the answer.
"We want to make Nanna Jaya proud — by sharing what worked for our family with everyone who is still searching for relief."
Her name meant victorious. So does your recovery.